Sales Coordinator (Events) Jobs in Kenilworth

Race Coast Western Cape is looking for a Sales Coordinator (Events) to support big events, big clients and big commercial opportunities at its racecourses. This is a full-time, on-site role based at Hollywoodbets Kenilworth Racecourse and Hollywoodbets Durbanville Racecourse.

About the company and the work

Race Coast brings together horse racing, live entertainment and hospitality across four venues in the Western Cape and KwaZulu-Natal, formed through the partnership between Cape Racing and Gold Circle under the Hollywoodbets banner. Its venues include Hollywoodbets Kenilworth, Hollywoodbets Durbanville, Hollywoodbets Greyville and Hollywoodbets Scottsville. The Sales Coordinator joins the Events and Commercial team and supports the growth of profitable major event revenue by making sure every opportunity is handled professionally, from the first enquiry to handover to the delivery team.

Role details and duties

• Support the sales process for major event opportunities, including race-day events, feature days and large commercial events.
• Respond professionally and timeously to major event enquiries, and qualify them by gathering key information such as event date, event type and expected attendance.
• Arrange and coordinate client meetings, site visits and venue walk-throughs.
• Prepare accurate quotations, proposals, presentations, booking forms, rate cards and client correspondence.
• Support major event sales presentations and pitch documents for clients and agencies.
• Follow up on issued proposals and quotations to help convert enquiries into confirmed bookings.
• Maintain accurate sales pipeline records, including enquiry source, client details and proposal status.
• Assist with weekly and monthly reporting on pipeline value, confirmed bookings and conversion rates.
• Coordinate with the National Events Sales Manager, Head of Major Events and regional event teams.
• Liaise with Food & Beverage on hospitality requirements, menus, service style and minimum spends, with Finance on deposits, invoicing and payment milestones, and with Marketing on sales collateral and event promotion.
• Support the development and updating of major event packages, venue hire options and hospitality add-ons.
• Make sure no major event is treated as confirmed until booking documentation and deposit confirmation are in place.
• Prepare and maintain client files, event briefs, handover notes and signed documents, and assist with handover of confirmed events to the operational delivery team.
• Support race-day and feature-day sales administration, track client changes after proposal or booking, and support post-event follow-ups and repeat bookings.
• Identify upsell opportunities such as hospitality upgrades, venue add-ons, branding, AV and parking.

Requirements

• Grade 12 / Matric / NQF Level 4 equivalent qualification.
• Diploma or Certificate in Sales, Marketing, Events Management, Hospitality or Business Administration; a degree in one of these fields will be advantageous.
• A minimum of 2 to 3 years’ experience in event sales support or major events coordination.
• Experience supporting proposals, quotations, client presentations, event bookings or sales pipelines.
• Experience in major events, race-day events, corporate events, activations, hospitality or venue hire.
• Strong client service and relationship management skills, with strong sales administration and follow-up discipline.
• Good understanding of event logistics, venue requirements, hospitality, catering, AV, branding and staffing.
• Strong attention to detail and accuracy in quotations, proposals and booking forms.
• Good commercial awareness, including pricing, deposits, payment milestones, minimum spends and margins.
• Computer literacy, including Microsoft Office, Excel, Outlook, PowerPoint and CRM or booking systems.
• Excellent written and verbal communication skills, and the ability to manage multiple enquiries and deadlines at the same time.
• Ability to work under pressure in a fast-paced, event-driven environment.
• A valid driver’s licence and own reliable vehicle, with the ability to travel between Race Coast venues.
• Ability to work flexible hours, including selected race days, weekends, client events and networking events.
• A clear criminal record.

No salary is stated in the advert. Applicants are asked to submit a CV and a cover letter explaining their interest and how their experience fits the role. Note: the advert lists a closing date of 16 October 2026, so confirm the current status of the vacancy on the original advert before applying.

Where to find and apply safely

This opportunity is advertised by Race Coast Western Cape on PNet. Use the Apply button on this page to open the original advert, and submit your application there. Apply only through the original listing, and never pay anyone for a job application or placement.

Practical tips

• Show 2 to 3 years of event sales support or major events coordination experience.
• Give examples of proposals, quotations and bookings you supported through to confirmation.
• Highlight experience with race-day, corporate or large-scale events and hospitality.
• Show accuracy in quotations and booking documents, and strong follow-up discipline.
• Confirm your driver’s licence, own vehicle and willingness to work race days and weekends.

How the process works

After you apply through the original PNet advert, Race Coast Western Cape reviews applications against the requirements above. Shortlisted candidates are contacted for the next steps, which may include an interview. Applicants are asked to submit a CV and a cover letter.

Important information

This post shares a job opportunity for information only. It is not a job offer, and the final decision rests with the employer. Always confirm the role details and closing date on the original advert before applying.

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